W USA Fund Organization

Choosing Trade Show Displays

Our advertising budget has finally increased. We are very thankful for this as we haven’t been able to spend much at all on advertising since we opened two years ago. My partner and I are debating on which method to use. I want to go with double sided media screen trade show displays while my partner prefers a single retractable banner stand. I realize my choice is more expensive, but I believe it will increase our sales considerably while his may not. By choosing a double sided media screen, more customers will see our product and become interested. We’ll just have to see who wins this argument.